Ted Talk. Dan Pink: The puzzle of motivation

Dan Pink: The puzzle of motivation

How managers motivate people? Are they doing it right for the 21st century?

Traditional rewards aren’t always as effective as we think, says social science. Rewards narrow our focus, they don’t work in abstract/ complex problems.


Candle Problem Experiment

Cognitive performance test. (Task : Attach the candle to the wall so the wax doesn’t drip.)


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